What Makes A Hotel Cooler? An Art Program Is At The Top Of My List!

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If you’re going to be in NYC – and if you’re into art – it’s worth checking out the fabulous installation by The London Police, at the Quin Hotel on 57th Street. It’s part of the hotel’s global street art series. I was there the day after the opening and half the work was already red-dotted!! I was familiar with the artists (they have a great piece at the Coney Art Walls, curated by Jeffrey Deitch), but I had never heard of the Quin Hotel – so this project definitely put the hotel on my radar!!

I also want to point out that what’s happening today with art is very different to corporate art collections of old. What’s changed is that companies are now seeking out art and artists as a cultural extension of their brand. Absolut Vodka started this trend, way back in 1985, with ads by Warhol, Haring etc. But today, it’s the hospitality industry e.g. The Standard, The Ace and The Cosmopolitan in Las Vegas, who are leading the way  with phenomenal installations and artist-in-residency programs. The guests get exciting visual experiences and the hotels up their cool factor e.g. KAWS at the Standard was awesome.  Another hotel very active in their support of the arts is The Joseph in Columbus, OH.  Have never stayed there but they collect, and feature, my friend David Skeens’ poetry in many of the rooms. Definitely where I would want to stay on my next visit.

See more pics from the Quin below.

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The London Police at The Quin Hotel NYC

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Video Piece by The London Police at The Quin Hotel NYC

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The London Police at The Quin Hotel NYC

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The London Police at The Quin Hotel NYC (Exterior)

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