Men Are Getting Pedicures. It’s Kind Of Cute.

Men Are Getting Pedicures. It’s Kind Of Cute.

My nail salon is getting invaded by guys getting pedicures (and a few manis). What gives?

I’ve been going to this small neighborhood nail salon for a few years and occasionally, there’ll be one random guy getting a pedicure or a manicure.

This past weekend, THREE guys came in over the course of one hour while I was getting my pedicure.

  • One was a young hipster who got a pedicure (no polish) and a manicure. A pedicure without polish meant he was done and ready-to-go in half the time it takes me.
  • Another young guy came in for a manicure.
  • Finally, a professional-looking middle-aged guy came in with his girlfriend. It was clearly his first pedicure and he was very excited about it.

Watching his experience, also made me realize how my salon would have to change if more guys like him start coming in for weekly or monthly services:

  • First, he desperately wanted his chair to recline. And he couldn’t get over the fact that no matter how much he kept playing around with the chair’s remote, he could only get it to wiggle and jiggle. But I saw the owner of the salon take note of how much he wanted that chair to turn into a La-Z-Boy. I’m sure his next request after the chair would be a big screen TV to watch “the game.”
  • Second, he wanted to read magazines while his feet soaked in hot sudsy water. And, he was very specific about the temperature the water should be kept at throughout his pedicure. The magazine thing was so odd. I have never seen a woman even glance at their magazine rack. We’re all on our phones texting or checking Instagram.
  • Third, he really wanted this grooming experience to be ultra pampering and to include a massage beyond the 2-3 minute foot massage the pedicurist provides. I left before he had fully comprehended that the only massage offered at the salon was a 10-minute shoulder rub while your nails dried.

In doing some research, I found that men have a lot of questions and concerns about getting pedicures. But there appears to be a growing consensus that it’s a good thing for men to take care of their feet (their “dogs” as the NBA players call them in all their interviews on the topic).

Recently, articles on the subject have popped up everywhere, from Men’s Health (“Why Men Should Get Pedicures”) to the WSJ (“Nice Toes, Bro. Young Men Invade Nail Salons”).

The funniest article was in Psychology Today (4 Truths about Male Pedicures). It’s worth a read. I got a giggle out of it.

I even came across a new “manly” salon franchise called Tune Up that is opening soon in Amarillo, Texas. It will offer pedicures along with beard trims – and free beer while you wait.

The American Med Spa Association shows that guys are spending up to 13% more money at spas than women, and will make up 30% of the market within the next decade.

I also discovered some heavy hitters from the sports world who are breaking all kinds of taboos by talking openly about the importance of their pedicures .

Scroll down and find out who I’m talking about.

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Puma x Jahnkoy Streetwear Launch: Whoa! THIS Is Fabulous!

Puma x Jahnkoy Streetwear Launch: Whoa! THIS Is Fabulous!

I can’t imagine any other NYFW show delivering as much feel-good energy and unique style as this one. What a great experience. I haven’t hooted and hollered as much in a long time. Thank you, Cynthia Nelson, for the invite.

JAHNKOY (Maria Kazakova) is a Brooklyn-based visual artist who was born and raised in Siberia. This “craftivist,” as she calls herself, has entered into a partnership with PUMA to launch ME$$ENJAH, a premium ready-to-wear capsule collection of hand-crafted garments, accessories, jewelry and shoes embellished with beading, hand stitching, and vinyl application.

The project “ME$$ENJAH” aims to re-establish cultural wear and reintroduce traditional ways of dress in contemporary language. The artist wishes to raise public awareness on the necessity to restore artisanship and sustainability of the way that we consume and produce our clothes to inspire the World’s population to wear and cherish cultural clothing as well as to remember the importance of adornment and spiritual role of the garment in the human life.

Bravo to all involved but major shout out to Nathan Trice for his spectacular choreography!

Scroll down for pics and video from this inspiring, high-energy show!!

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Google Maps Is The Latest Super App Getting Monetized

Google Maps Is The Latest Super App Getting Monetized

Ad revenue is expected to grow by 64% in 2020 and reach $11 billion by 2023.

Google Maps is my #1 resource (my personal Super App) when it comes to all of my routine day-to-day activities. I use it to check out restaurants, stores, galleries and all kinds of events. I look for opening hours, reviews, interior photos, e.g., if I’m planning to visit a restaurant on my own, I want to see if there is bar seating and what it looks like, will I be comfortable there? What’s the vibe? I use it to plot my route around town, e.g., should I walk or take a subway or a car. And, of course, Google Maps is absolutely essential when I am planning my travels both domestically and internationally.

Google Maps has a few shortcomings, e.g., its subway directions in NYC are abysmal compared to Citymapper.

Overall, however, it’s an app I can’t imagine living without – which is why I’ve become such an active contributor. I’m a Level 7 Guide – and with over a billion Google Maps users globally (154 million in the USA), I get why any photo I post can end up with 2 million views. And that also explains why businesses especially in hospitality or retail, are clamoring to get on board to reach those millions of users. The “near me” feature is going to be a game-changer for advertisers.

Apple Maps Vs. Google Maps

Apple Maps was the default on my phone but it was so lousy I deleted it and switched to Google Maps years ago.

In checking back in on Apple Maps this weekend, I see it hasn’t gotten any better. In fact, I’m appalled they rely on Yelp for their restaurant reviews. Lame!

Apple is still playing catch-up. Search has never been their thing.

However, search is what Google was built on and it’s what gives it its edge. The Google Maps database is so much more robust and up-to-date than anything else out there. Apple doesn’t stand a chance.

Another amazingly useful aspect of Google Maps is that it lets users download portions of maps to be used offline. This was incredibly helpful on my recent road trip through remote parts of Utah where cell phone service was non-existent.

Read on below for more on Google Maps’ Monetization plans.

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Walmart.Com Got A Major Revamp; Now Amazon Looks Like A Clunker

Walmart.Com Got A Major Revamp; Now Amazon Looks Like A Clunker

 

I’ve bitched about Walmart incessantly – especially the online experience. But when I went on the site to do my monthly household order this weekend, I was blown away.

 

Walmart.com looks gorgeous. The website is clean, easy to navigate PLUS they’ve added all the products I previously could only get on Amazon or at Target, e.g., Harry’s shaving gel and blades as well as my Lavazza coffee.

The new site leaves Amazon in the dust. I’ve written previously about how the Amazon site has gotten to be a mess with a myriad sponsored options, promotions etc. On Amazon it has become increasingly difficult to get precisely what you want versus what they’re pitching at you.

In writing this, I hopped on their site to give it a quick once-over and noticed that they’ve also done some clean up work. It doesn’t look quite as cluttered but not nearly as clean and easy to navigate as Walmart.

Keeping my fingers crossed that my Walmart order arrives undamaged and on time (I opted for regular delivery versus next day).

Kudos again to Doug McMillon, CEO of Walmart, for dialing up their game. It’s very impressive. I know I’ve been on and off with Walmart but right now, it’s the clear winner. Highly recommend.

 

Scroll down for more pics from the site versus Amazon.

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A Weekend Of Phenomenal Discoveries For The Writer In Me

A Weekend Of Phenomenal Discoveries For The Writer In Me

 

I got really lucky running errands this weekend. At each stop along the way, new discoveries fell into my lap (like manna from heaven!).

 

#1: Eric Nam, Korean-American Singer/Songwriter/Host

In Soho, on my way to Madewell (where I had never shopped before), I ran into a three-block-long line of young people. At first glance, I thought it must be for a new sneaker drop. But then I noticed it was mainly young women. As it turns out the line was for a meet-and-greet with Eric Nam at Soko-Glam (a Korean beauty store) on Crosby Street.

His fans were emphatic that he was not a mere K-Pop star even though the K-Con convention was in town. While we were chatting, he drove by. The crowd went wild.

What’s amazing to me about this experience is how easy it is to miss things. I make it my business to stay on top of what’s new but WOW, Eric Nam, slipped right by me. And he’s a big deal. He was named “Man Of The Year” by GQ Korea in 2016 and was one of Forbes’ “30 under 30 Asia 2017” – and yet, I was MIA on all this until this weekend.

 

Scroll down for more discoveries.

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One Of My Role Models Just Ascended To Powerful New Heights!

One Of My Role Models Just Ascended To Powerful New Heights!

 

I first wrote about Christine Lagarde three years ago as one of the women who I most admire and respect. Inspiring to see her take over as president of the European Central Bank.

 

Per Business Insider:She has a knack for exceeding expectations. She has also been a figure of women’s empowerment, becoming the first female head of the IMF when she took the role in 2011. Then, as now, there were doubts whether a former lawyer could successfully run the Washington-based organization.”

 

As the Lagarde Era begins, let me repeat what I said about her back in 2016:

  • She has all the traits that I admire: brilliant, no-nonsense, confident – with a great dose of charm and chic!
  • I also admire her for being equally at home being interviewed for the WSJ as she is for the pages of Vogue.

 

Highly recommend you also watch her excellent interview with David Rubenstein on his show, Peer-To-Peer Conversations. Absolutely outstanding. An inspiring choice!

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Poo-Pourri: A Brilliant Idea To Combat The Stinkies!

Poo-Pourri: A Brilliant Idea To Combat The Stinkies!

 

I just discovered this product last week while taking the subway to Brooklyn for the Beyond The Streets exhibition. The ads were plastered all over the Bedford Avenue subway stop.

 

I had never seen nor heard anything about this company. It was founded in 2007, but sales limped along until they did a video in 2014 that went viral. Sales increased by 80% that year to $27 million. The brand took off in a major way last year.

In doing some research, I found this recent article in Forbes on the Dallas woman who created the product. It turns out she’s failed twice before as an entrepreneur, complete with bankruptcies. Poo-Pourri, however, turned out to be an excellent “shituation” as she would say. The company is on track to make $100 million this year.

Poo-Pourri’s first and biggest retailer is Bed, Bath & Beyond. As of this year, the brand is also carried by CVS, Ulta, Target, and Walgreens. At Costco, it sold out of a 12-week supply in less than three weeks.

So far, in 2019, there has been a 108% year-over-year increase in first-quarter sales.

Before I run out and buy some, has anyone tried it?

 

And with that, happy Saturday everyone!!

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CDG-Logo Gear Is Pretty Cool. Supreme Better Watch Out.

CDG-Logo Gear Is Pretty Cool. Supreme Better Watch Out.

 

I’ve noticed it for the last few months but this past Friday, at the Beyond The Streets show, tons of guys wearing CDG jackets. It made me curious to do some research.

 

I may be super late to this, but just in case you’re as in the dark as I was, here’s what I found:

CDG is a logo-centric streetwear line from Comme des Garcons. It launched in October 2018 in celebration of their 40th anniversary – over the objections of Rei Kawakuba (founder and head designer of Comme des Garcons!).

She didn’t see the point. Fortunately, her design partner-husband-CEO of the company, Adrian Joffe, convinced her otherwise.

The collection consists of jackets and hoodies, T-shirts, pants, long staff coats, and sneakers all emblazoned with the brand’s logo. What I’ve seen out and about most often are the jackets.

They’ve also done some fabulous collaborations including with Vans and with Anti-Social Social Club (both pics above).

You can check out the line and make purchases on the CDG online shop. Dover Street Markets also have dedicated CDG shops. There are also two standalone brick-and-mortar CDG stores in Japan – but details are sketchy.

If this is your thing, follow them on Instagram. Link here.

 

Scroll down for more images.

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